{"version":"https://jsonfeed.org/version/1.1","title":"JPKCom DB — Blog","language":"en","home_page_url":"https://www.jpkc.com/db/en/blog/","feed_url":"https://www.jpkc.com/db/en/feed.json","description":"Articles on web development, AI and digital practice — by Jean Pierre Kolb.","icon":"https://www.jpkc.com/db/favicon-96x96.png","items":[{"id":"https://www.jpkc.com/db/en/blog/content-signals-c2pa/","url":"https://www.jpkc.com/db/en/blog/content-signals-c2pa/","title":"Content Signals & C2PA: Controlling AI Usage","summary":"With the Content-Signal directive and C2PA you control how AI systems may use your content — three categories, four policies, an EU rights reservation.","date_published":"2026-06-21T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/core-web-vitals/","url":"https://www.jpkc.com/db/en/blog/core-web-vitals/","title":"Core Web Vitals & Performance","summary":"Core Web Vitals made clear: thresholds for LCP, INP and CLS, what each metric measures, plus concrete optimization and measurement tools.","date_published":"2026-06-15T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/geo-messen-ausblick/","url":"https://www.jpkc.com/db/en/blog/geo-messen-ausblick/","title":"Measuring GEO — and the Outlook on Agents","summary":"How to measure GEO success without standard tools: a question catalog, KPIs like brand mention rate and citation quality — plus the outlook on AI agents.","date_published":"2026-06-12T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/multimodal-search-everywhere/","url":"https://www.jpkc.com/db/en/blog/multimodal-search-everywhere/","title":"Multimodal & Search Everywhere","summary":"Search is more than text: image, video, audio and voice count — and AI aggregates visibility across YouTube, Reddit and more. What that means in practice.","date_published":"2026-06-02T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/eeat-markenautoritaet/","url":"https://www.jpkc.com/db/en/blog/eeat-markenautoritaet/","title":"E-E-A-T & Brand Authority","summary":"Why AI systems cite verifiable authority — and how to make experience, expertise and trust visible through author pages, original data and Person schema.","date_published":"2026-05-21T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/structured-data-technical-geo/","url":"https://www.jpkc.com/db/en/blog/structured-data-technical-geo/","title":"Structured Data & Technical GEO","summary":"The technical side of GEO: JSON-LD schemas, llms.txt, AI crawler management and the Markdown mirror — the last one as this site's lived experiment.","date_published":"2026-05-10T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/linkstrategie/","url":"https://www.jpkc.com/db/en/blog/linkstrategie/","title":"Link Strategy: Internal and External","summary":"A link strategy that holds in 2026: descriptive anchors, internal linking, rel attributes, shallow link depth and backlinks chosen by quality.","date_published":"2026-05-07T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/multi-turn-query-fan-out/","url":"https://www.jpkc.com/db/en/blog/multi-turn-query-fan-out/","title":"Multi-Turn & Query Fan-Out","summary":"AI search is a dialogue, not a single lookup. How to anticipate follow-up questions, serve query fan-out, and build topical authority with topic clusters.","date_published":"2026-04-28T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/schreiben-fuer-ki/","url":"https://www.jpkc.com/db/en/blog/schreiben-fuer-ki/","title":"Writing for AI: The GEO Writing Playbook","summary":"How to write so AI systems cite you: lead with the answer, mini-definitions, quantitative evidence, FAQ patterns — the GEO writing playbook in practice.","date_published":"2026-04-16T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/google-ai-optimization/","url":"https://www.jpkc.com/db/en/blog/google-ai-optimization/","title":"Google's AI Optimization Guide, in Context","summary":"Google's May 2026 stance: SEO and GEO are the same discipline — but only for Google AI Search. What Google calls unnecessary, and what that means in practice.","date_published":"2026-04-05T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/onpage-content-seo/","url":"https://www.jpkc.com/db/en/blog/onpage-content-seo/","title":"On-Page & Content: What Makes Pages Rank","summary":"On-page SEO and content decide rankings: title, meta description, H1 hierarchy, readability and the lead-with-the-answer principle — from 25 years of practice.","date_published":"2026-03-30T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/was-ist-geo/","url":"https://www.jpkc.com/db/en/blog/was-ist-geo/","title":"GEO: Visibility in AI Answers","summary":"Generative Engine Optimization explained: why citability in AI answers is becoming a discipline alongside SEO — and what that means in practice.","date_published":"2026-03-24T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/technical-seo/","url":"https://www.jpkc.com/db/en/blog/technical-seo/","title":"Technical SEO: The Foundation","summary":"Technical SEO is the foundation of all visibility: HTTPS, canonical, sitemap, hreflang, structured data — and the traps I have seen for 25 years.","date_published":"2026-02-20T00:00:00Z"},{"id":"https://www.jpkc.com/db/en/blog/seo-2026/","url":"https://www.jpkc.com/db/en/blog/seo-2026/","title":"SEO in 2026: What Actually Matters","summary":"What 25 years of SEO have taught me about what truly matters today — technical, content, links and performance, honestly framed instead of checklist folklore.","date_published":"2026-01-13T00:00:00Z"}]}