Articles on web development, AI and digital practice — by Jean Pierre Kolb.2026-06-23T13:08:37Zhttps://www.jpkc.com/db/en/blog/Jean Pierre Kolb2026-06-21T00:00:00Zhttps://www.jpkc.com/db/en/blog/content-signals-c2pa/

With the Content-Signal directive and C2PA you control how AI systems may use your content — three categories, four policies, an EU rights reservation.

2026-06-15T00:00:00Zhttps://www.jpkc.com/db/en/blog/core-web-vitals/

Core Web Vitals made clear: thresholds for LCP, INP and CLS, what each metric measures, plus concrete optimization and measurement tools.

2026-06-12T00:00:00Zhttps://www.jpkc.com/db/en/blog/geo-messen-ausblick/

How to measure GEO success without standard tools: a question catalog, KPIs like brand mention rate and citation quality — plus the outlook on AI agents.

2026-06-02T00:00:00Zhttps://www.jpkc.com/db/en/blog/multimodal-search-everywhere/

Search is more than text: image, video, audio and voice count — and AI aggregates visibility across YouTube, Reddit and more. What that means in practice.

2026-05-21T00:00:00Zhttps://www.jpkc.com/db/en/blog/eeat-markenautoritaet/

Why AI systems cite verifiable authority — and how to make experience, expertise and trust visible through author pages, original data and Person schema.

2026-05-10T00:00:00Zhttps://www.jpkc.com/db/en/blog/structured-data-technical-geo/

The technical side of GEO: JSON-LD schemas, llms.txt, AI crawler management and the Markdown mirror — the last one as this site's lived experiment.

2026-05-07T00:00:00Zhttps://www.jpkc.com/db/en/blog/linkstrategie/

A link strategy that holds in 2026: descriptive anchors, internal linking, rel attributes, shallow link depth and backlinks chosen by quality.

2026-04-28T00:00:00Zhttps://www.jpkc.com/db/en/blog/multi-turn-query-fan-out/

AI search is a dialogue, not a single lookup. How to anticipate follow-up questions, serve query fan-out, and build topical authority with topic clusters.

2026-04-16T00:00:00Zhttps://www.jpkc.com/db/en/blog/schreiben-fuer-ki/

How to write so AI systems cite you: lead with the answer, mini-definitions, quantitative evidence, FAQ patterns — the GEO writing playbook in practice.

2026-04-05T00:00:00Zhttps://www.jpkc.com/db/en/blog/google-ai-optimization/

Google's May 2026 stance: SEO and GEO are the same discipline — but only for Google AI Search. What Google calls unnecessary, and what that means in practice.

2026-03-30T00:00:00Zhttps://www.jpkc.com/db/en/blog/onpage-content-seo/

On-page SEO and content decide rankings: title, meta description, H1 hierarchy, readability and the lead-with-the-answer principle — from 25 years of practice.

2026-03-24T00:00:00Zhttps://www.jpkc.com/db/en/blog/was-ist-geo/

Generative Engine Optimization explained: why citability in AI answers is becoming a discipline alongside SEO — and what that means in practice.

2026-02-20T00:00:00Zhttps://www.jpkc.com/db/en/blog/technical-seo/

Technical SEO is the foundation of all visibility: HTTPS, canonical, sitemap, hreflang, structured data — and the traps I have seen for 25 years.

2026-01-13T00:00:00Zhttps://www.jpkc.com/db/en/blog/seo-2026/

What 25 years of SEO have taught me about what truly matters today — technical, content, links and performance, honestly framed instead of checklist folklore.