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My name is Jean Pierre Kolb. My areas of expertise include design and conception, marketing, SEO and GEO, Linux, servers and networks, security, data protection and accessibility, AI and automation as well as consulting, management and development.

I have worked as a media designer, system administrator, IT and security consultant as well as developer for agencies, trade, craft, industry, authorities and associations.

I have been working in these fields since 1996 — six of those years under the name "JPK Commerce". Besides an overview of my skills, you'll find contact information on this site.

* Since 2016 I have been working for "creationell® – die Werbeagentur", managing a wide range of clients and projects.


Skills

I continuously expand my skills and knowledge, adapting to current technologies and requirements:


Design & Publishing (#3c4955)

Web design (incl. mobile and responsive design as well as web apps), new concepts and relaunch of web projects.

Accessibility and digital inclusion — implementation according to WCAG 2.2, BITV 2.0 and the BFSG.

UI & UX design, prototyping, design systems, screen design, typography, image processing, vector graphics, 3D design, icons and logos.

Corporate design and corporate identity: conception and design of manuals, flyers, advertisements, posters, business cards and corporate stationery.


Content Management & Web Apps


Programming & Development

Web applications, progressive web apps (PWA), scripts, CLI tools and application modules — from concept to deployment.

Languages and markup: JavaScript, TypeScript, PHP, HTML, CSS, XML, SQL and NoSQL.

Frameworks and tools: Node.js, Next.js, Vue.js, Nuxt, Vite, Eleventy as well as custom development based on established frameworks.

REST and GraphQL APIs, shell scripting (Bash), package management with npm and Composer.

Version control with Git, CI/CD pipelines, automated testing and AI-assisted development.


AI & Automation

Consulting and implementation of AI solutions into existing workflows and business processes. Evaluation, selection and integration of LLMs and AI services — from OpenAI and Anthropic to open-source models.

AAO (AI Agent Optimization) and AIO (AI Optimization): optimizing web content for AI systems, the llms.txt standard and structured data preparation for LLMs.

GEO (Generative Engine Optimization): visibility in AI-powered search systems such as ChatGPT Search, Google AIO, Perplexity and Claude.

AI agents and automation: MCP interfaces, agent orchestration, workflow automation with n8n and integration into existing API landscapes.

Training and workshops on AI tools and prompt engineering. Privacy-compliant use of AI services (GDPR), AI governance and responsible deployment in organizations.

Monitoring, quality assurance and evaluation of AI outputs. Cost and token management, rate limiting and performance monitoring.


Marketing & Analysis

Search engine marketing (SEM): search engine optimization (SEO), generative engine optimization (GEO) and search engine advertising (SEA). MPO, structured data/microformats, core web vitals and technical SEO.

Tools and platforms: Google Search Console, Google Analytics (GA4), Google Ads, sitemaps and privacy-compliant tracking with Matomo or Plausible.

Content strategy, reputation management, social media (Instagram, Mastodon, Facebook), email and newsletter marketing, event marketing and online surveys.

Social media monitoring, performance tracking, conversion optimization, customer satisfaction analysis and AI-assisted analytics.


Linux, PC & Mac

Setup and configuration of Linux, macOS and Windows workstations, network/thin clients and terminals.

Porting work environments to Linux (incl. WSL), training when switching to another operating system, system maintenance and analysis, system optimization and hardening.

Linux distributions I use include AlmaLinux OS, openSUSE, Fedora, Red Hat, Rocky Linux, Debian, Ubuntu, Alpine Linux, Bluefin, CachyOS, NixOS, elementary OS, KDE neon, Linux Mint and Zorin OS.


Server & Network

Setup and management of Linux, macOS and Windows servers and networks. Log analysis, performance optimization and security.

Virtualization with KVM, Proxmox, Parallels and VirtualBox. Containers with Docker, Podman, OrbStack, DDEV, LXC, Incus, Multipass and Kubernetes. Automation with Ansible and cloud-init.

Server services and security: file servers, web servers (nginx, OpenLiteSpeed, Static Web Server, Ferron, FrankenPHP, Caddy), CDN (Cloudflare), database servers, backup servers (BorgBackup, Restic), firewalls and WAF, VPN (Tailscale, Pangolin, Firezone), SSL/TLS (Let's Encrypt/ACME), SSH, SFTPGo, object storage (Garage, MinIO), Redis, Memcached, proxy servers, Vinyl Cache, Traefik, DNS, CoreDNS, DHCP, IPv6, ISPProtect and mail servers.

Server management with Cockpit, CyberPanel, ISPConfig, KeyHelp, Plesk, Portainer, Webmin, YaST and Zentyal.

Workgroup administration, user/rights management, SaaS, cloud computing, server monitoring (Uptime Kuma, Prometheus, Grafana) and availability control.

Version control with Git, based on Codeberg, Forgejo, GitLab, Gitea or GitHub.


Project Management

Personal consulting, planning and conception of IT projects. Requirements analysis, resource management and budget planning.

Team and project management using agile and traditional methods — Scrum, Kanban and hybrid approaches. Stakeholder management and coordination of cross-functional teams, including remote and distributed setups.

Project management tools: GitHub, GitLab, OpenProject, Redmine, Taiga and YouTrack. Documentation with Wiki.js, MediaWiki and XWiki.

Security consulting and data protection — implementation and advisory on GDPR, BDSG, technical and organizational measures (TOM), data backup and disaster recovery planning.

Software and license management, training, seminars and talks on IT topics as well as use of AI tools for process optimization.


Multimedia

GDPR-compliant online and video conferences, webinars, seminars and meetings — Nextcloud Talk, Jitsi Meet, BigBlueButton and Element/Matrix.

Audio and video production: recording, editing, post-production, sound design and media conversion. Podcasts, screen recordings, explainer videos and streaming content for web and intranet.

Slide shows, animations, 3D animations, interactive multimedia presentations and GUI prototypes for web and mobile applications.

Accessible media (incl. subtitles and audio descriptions), AI-assisted media production and creation of physical media (audio, video, multimedia).